Recommendations
Letters of Recommendation
Full recommendations from marketing leaders at Odell Brewing and BOA Technology.
Alex Kayne
To Whom It May Concern,
It is my pleasure to write this recommendation for Kristen, who worked with me for over five years at Odell Brewing Company. She was the first hire in our newly formed social media department, and as our team expanded from four to nine members, she took on increasing responsibility, earning a well-deserved promotion to Digital Brand Manager. Throughout her time with us, Kristen consistently demonstrated adaptability, strategic thinking, and a results-driven approach.
In this role, Kristen was instrumental in agency management, campaign production, and strategic briefings. She worked directly with agencies and media partners, ensuring our brand's voice was amplified in the right places. Her ability to translate marketing data into actionable insights made her a trusted resource not only for our team but also for non-marketers who relied on her expertise to understand digital performance metrics.
Kristen is a natural leader who excels at collaboration and clear communication. She led our social media specialist by mentoring with a "teach-to-fish" approach, fostering independent problem-solving and professional growth. She also built strong relationships across departments, earning the trust of colleagues at all levels.
Her passion for big ideas and ability to prioritize effectively set her apart. She intuitively understood what mattered most and focused her energy on high-impact initiatives. While she is eager to move quickly, she also learned how to bring others along with her, ensuring alignment and buy-in.
Kristen's expertise, leadership, and commitment to excellence make her an invaluable asset to any organization. I highly recommend her without hesitation. Please feel free to contact me if you need further details.
Best regards,
Alex Kayne
Director of Marketing
Odell Brewing Company
Thomas Stimpson
To Whom It May Concern,
I am pleased to recommend Kristen, who worked under my leadership as a Digital Marketing Manager at BOA for over a year. She played a key role in driving our advertising, email marketing, and social media efforts. While I provided strategic oversight, Kristen had full autonomy to execute and optimize campaigns. We relied heavily on her expertise, and she consistently delivered strong results.
Kristen is highly skilled in Google Ads, Facebook advertising, Klaviyo email marketing, and Sprout Social. She worked directly with Google's strategy team, leveraging advanced ad offerings to improve campaign performance. Her ability to analyze data, refine targeting, and optimize budgets made our digital efforts highly effective.
One of Kristen's greatest strengths is her clear communication and focus on outcomes. She identifies opportunities and presents actionable solutions. She earned the trust of our creative and copywriting teams by providing strong strategic guidance. Her ability to sell ideas and gain buy-in made her an invaluable asset.
While she didn't directly manage a team, Kristen led digital strategy, influencing senior leadership and cross-functional teams. She adapted well to a complex organizational structure with multiple approval layers, embracing change and staying focused on results.
Kristen takes initiative, prioritizes effectively, and aligns her work with business goals. Whether assessing campaign performance or optimizing spend, she approaches work with diligence and a solutions-oriented mindset.
I would hire Kristen again without hesitation. She is smart, strategic, and an expert in digital marketing. Any organization would be fortunate to have her. I give her my highest recommendation. Please feel free to contact me for further details.
Best regards,
Thomas Stimpson
Director of Digital Marketing
BOA Technology